Legal

Privacy Policy

Last updated: 20 May 2026

Artha is built around anonymity and meaningful conversation. This policy tells you exactly what data we collect, why, how long we keep it, and what we never do with it. We do not sell your data. We do not run ads.

1. Who We Are

Artha ("we", "us", "our") is an anonymous intent-based chat platform operated at heyartha.com. For privacy questions, contact us at support@heyartha.com.

2. What Data We Collect

Account data (collected at registration)

  • Email address — used for login and OTP delivery. Never shown to other users.
  • Password — stored as a bcrypt hash (we never store plain-text passwords).
  • Anonymous ID — a random string auto-generated at account creation. Your partners see only this.
  • Interests — optional topics selected during onboarding, used only for intent matching.
  • Plan tier and plan expiry date (if on a paid plan).

Activity data (generated during use)

  • Match count — number of sessions today, to enforce plan limits.
  • Reputation score — internal score affected by reports, used for safety.
  • Reports and support feedback messages.

Payment data

Payments are made via UPI. We store transaction reference (UTR) and screenshot temporarily for manual verification. Screenshots are deleted in 30 days. We never store bank or card information.

3. Ephemeral Chat Sessions

Anonymous chat messages are ephemeral by default. Messages are relayed in real-time and never written to our database. When a session ends, messages are permanently deleted.

4. Data Deletion

You can request account deletion at any time by emailing support@heyartha.com. We delete all account data within 7 business days.